First Insight
@firstinsight.com
Design, market, and sell products your customers will love with First Insight’s predictive AI-powered retail platform. Combining voice of the customer feedback with predictive Value Scores, our solution empowers retailers with data-driven decisions to reduce markdowns, protect margins, and fuel profitable growth. Say goodbye to guesswork and create a product lineup that resonates.
First Insight's Company Logos


First Insight's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#0F1730
Haiti
15, 23, 48
225, 52, 12
69, 52, 0, 81
#E343AC
Cerise
227, 67, 172
321, 74, 58
0, 70, 24, 11
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
About First Insight
First Insight is the world's leading voice of the customer platform, empowering retailers and brands with actionable insights. They leverage zero-party data to provide consumer engagement solutions that drive profitability across the enterprise. With a focus on strategy and planning, design and sourcing, pricing, supply chain planning, and marketing and selling, First Insight helps retailers and brands optimize their key business decisions.
By combining voice of customer data with artificial intelligence, they enable businesses to create more profitable products and experiences. Their digital testing platform allows companies to unlock value from their target customers, leading to increased growth and financial success. Recognized by industry experts and offering full-service account management support, First Insight is the trusted choice for retailers and brands looking to make data-driven decisions and improve their product success.
Schedule a custom demo to see their industry-leading tools in action and unlock the power of your customer
Company type
Privately Held
Year founded
2007
Company size
51-200 employees
