Unclaimed brand
A comprehensive guide to health, fitness and well being for middle aged men. Diet, exercise, gym gear and general perspectives on being a better version of yourself.
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Hex Code
Color name
RGB
HSL
CMYK
#080000
Diesel
8, 0, 0
0, 100, 2
0, 100, 100, 97
#121212
Cod Gray
18, 18, 18
0, 0, 7
0, 0, 0, 93
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
Built around the belief that it is never too late to improve, the brand encourages customers to live with purpose, find their motivation, eat less and move more, and pursue progress through commitment and discipline. Its online shop offers curated products across grooming, supplements, training gear and accessories, including gear intended to help customers work toward their fitness goals. The site also features a style and grooming focus, alongside training and general wellbeing guidance.
Through its blog, fit@50 shares perspectives on exercise and healthy ageing, including the importance of load-bearing activity for bone density, mobility and reducing the risk of osteoporosis. The brand presents its work as a community effort, supporting men who want to make the most of midlife with practical products, motivation and advice
Brand industry
Health
Company type
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Year founded
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How do I download the Fitat50 logo?
The Fitat50 logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Fitat50's brand colors?
The Fitat50 color palette uses the hex codes #080000, #121212 and #FFFFFF.
The Fitat50 name, logos and brand assets are trademarks of Fitat50 and its affiliates. Brandfetch isn't affiliated with or endorsed by Fitat50. Their use is subject to Fitat50's brand guidelines.
