FITMAMI

FITMAMI offers guided exercise programs and educational resources for pregnant women and mothers after childbirth. Its approach recognizes that mothers need care and support through the different stages of motherhood, with workouts designed to help participants move safely and feel better in their bodies. Programs are delivered through recorded sessions that can be followed online or through the Kajabi app, using a mat for most exercises and weights for some advanced training.

The pregnancy program includes bodyweight and weighted workouts, cardio, breathing exercises, relaxation, and guidance for exercising during pregnancy. Postpartum offerings focus on gradual recovery, including progressive exercises for abdominal separation and pelvic-floor strength, stretching, breathing, and practical video guidance for everyday life after birth. Additional programs address posture, general fitness, core stability, and pelvic-floor concerns, while resources cover topics such as hydration, nutrition, and cesarean-section scar massage.

FITMAMI also shares articles and free exercise content, including a five-day challenge with short daily workouts. The brand provides email support for program participants and offers gift vouchers by request.