Unclaimed brand
Entra in FitUP: allenati quando vuoi, con palestre aperte sempre, corsi inclusi, ambienti moderni e coach professionisti. Il fitness che si adatta al tuo ritmo.
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Hex Code
Color name
RGB
HSL
CMYK
#94C423
Atlantis
148, 196, 35
78, 70, 45
24, 0, 82, 23
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#040404
Black
4, 4, 4
0, 0, 2
0, 0, 0, 98
FitUP is a renowned fitness brand that has been dedicated to providing top-notch fitness solutions since 2014. With multiple club locations across Lombardia, Piemonte, Veneto, Emilia-Romagna, Trentino-Alto Adige, Valle d'Aosta, Friuli-Venezia Giulia, and Sardegna, FitUP strives to create more than just a typical gym. It aims to establish itself as a place where individuals can work out, socialize, enhance their mental well-being, and ultimately improve their lifestyle.
FitUP stands out for its exceptional features, including state-of-the-art professional equipment that allows you to get in shape or maintain your fitness routine. Their team of expert coaches is always available to guide you through personalized workout programs. Additionally, FitUP offers a diverse range of group classes, whether you prefer dynamic, intense, or relaxing sessions.
Membership grants you access to all these classes and more. What sets FitUP apart is its 24/7 accessibility, enabling you to exercise without any time restrictions. You can train whenever you want, as their clubs operate every day of the year.
Discover the FitUP experience and achieve your fitness goals with their wide variety of courses, including HIIT, cross-training, and fit boxing, among others. Join FitUP and be part of a supportive community that helps you turn dreams into reality
Brand industry
Health
Company type
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Year founded
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Company size
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24/7 fitness clubs
Technogym-equipped gyms
Included group fitness classes
Personal training
Italian gym memberships
How do I download the FITUP logo?
The FITUP logo comes in two versions: a white logo and an icon. Download as transparent PNG.
What does FITUP's branding look like?
The FITUP wordmark pairs vivid lime-green “FIT” lettering with white “UP” and a sweeping circular orbit-like stroke around the UP, giving the name a kinetic gym identity. Condensed, heavy all-caps display lettering sits alongside clean sans-serif copy; black and charcoal grounds, lime highlights, and high-contrast photography of people training and modern equipment recur in bold, uncluttered compositions.
What are FITUP's brand colors?
The FITUP color palette uses the hex codes #94C423, #FFFFFF and #040404.
The FITUP name, logos and brand assets are trademarks of FITUP and its affiliates. Brandfetch isn't affiliated with or endorsed by FITUP. Their use is subject to FITUP's brand guidelines.
