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Hex Code
Color name
RGB
HSL
CMYK
#FF9900
Orange Peel
255, 153, 0
36, 100, 50
0, 40, 100, 0
#04386C
Regal Blue
4, 56, 108
210, 93, 22
96, 48, 0, 58
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
Florida Saltwater Fi is a fishing-focused publishing and product brand that has been publishing since 2004. It offers practical reference materials designed to help anglers identify fish, understand regulations, and tie popular fishing knots. Featured products include a Florida saltwater fish identification booklet with regulations and photographs, priced at $19.
99, and a knot guide featuring large, detailed step-by-step photographs, priced at $11. 95. The brand emphasizes durability: its products are described as 100% waterproof, tear-proof, and stain-free.
Rather than printing on copy paper and laminating it, Florida Saltwater Fi produces its materials in-house and prints them on waterproof plastic. The company notes that scuba divers use its materials underwater, underscoring their suitability for wet environments. Customers can purchase products online, and the brand also lists national retail availability.
Its offerings are positioned as useful essentials for fishermen, with clear visual information and construction intended to withstand demanding conditions on or near the water
Brand industry
Sports
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