FollowUp
@followup.cm
FollowUp is a mutualized crops supply service that enables informal retailers in Cameroon to procure at a more affordable price by pooling their purchases and encouraging them to do daily savings. Retailers are shown crops purchase deals that are validated when the required number of buyers is reached. We procure directly from the farmers upon verification of the products‘ quality. We store the products in proximity warehouses for buyers’ withdrawals. The daily savings informal retailers do with FollowUp allow them to prepare themselves for the next purchase deal.
FollowUp's Company Logos


FollowUp's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#1A73E8
Royal Blue
26, 115, 232
214, 82, 51
89, 50, 0, 9
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#202124
Shark
32, 33, 36
225, 6, 13
11, 8, 0, 86
About FollowUp
FollowUp is a dynamic brand established in 2020, dedicated to transforming the food retail landscape for small-scale vendors. Based in Yassa, Douala, FollowUp tackles the challenges faced by local food retailers who struggle with high procurement costs and inconsistent stock availability. By leveraging a shared supply chain, FollowUp ensures that retailers have access to high-quality agricultural products at competitive prices.
The brand specializes in bulk purchasing, allowing customers to pool their orders together, which significantly reduces individual costs while maintaining product quality. FollowUp prioritizes client satisfaction by offering a streamlined shopping experience that eliminates the hassle of sorting through subpar goods. Additionally, they provide flexible financing options with short-term deferred payment terms, making it easier for businesses to manage their inventory and cash flow. With its commitment to quality and affordability, FollowUp stands out as a trusted partner for food retailers looking to optimize their operations and enhance profitability.
Brand industry
E-commerce and Shopping
Company type
Privately Held
Year founded
2020
Company size
2-10 employees
