Foundry is a conversion rate optimization (CRO) brand combining a self-serve platform with a managed service for businesses seeking more value from their existing website traffic. Its team helps advertisers turn more paid clicks into customers without increasing media spend. The managed service starts at $3,000 per month, is billed month to month, and includes a dedicated CRO strategist, ongoing experiments on key pages, creative and copy refreshes, and written performance reports. Foundry says it can launch the first experiments within seven days.

The Foundry platform supports experimentation, automatic traffic allocation to better-performing variations, user journey analysis, and AI-powered opportunity surfacing. Its personalization tools tailor landing pages by ad source, audience, location, and customer journey, with features for matching ad messages to pages and adapting content for AI search traffic. The team can audit, redesign, or build landing pages as needed. Businesses can request a free written landing page audit, typically delivered within 48 hours.