Free Ross is a brand dedicated to advocating for the clemency of Ross Ulbricht, who is currently serving a life sentence in prison for creating the anonymous e-commerce website Silk Road. Ross Ulbricht is an entrepreneur who was passionate about free markets and privacy when he created the website at the age of 26. Despite not being personally involved in selling drugs or illegal items on the site, he was held responsible for the actions of others.

Free Ross seeks to shed light on the unjust sentencing disparity, as many individuals related to the Silk Road case received much shorter sentences or are now free. Ross has demonstrated exemplary conduct during his time in prison, earning praise from fellow inmates and prison authorities. He has dedicated himself to education, teaching classes on science and math, as well as leading yoga and meditation sessions.

Free Ross aims to generate widespread support for Ross's clemency and bring attention to the flaws in the criminal justice system