Frendo

Frendo is a Swedish network of locally operated traffic stores, designed to serve the needs of the communities where its shops are located. The brand describes each store as unique, reflecting the character and requirements of its own town or area. With stores across Sweden, Frendo helps customers find a nearby location through its online store search.

Customers can also explore current campaigns and offers, while the website provides information about Frendo’s ongoing development and store renovations. For entrepreneurs interested in joining the network, Frendo offers information about becoming a Frendo store. In Sweden, Frendo is part of Emab AB, an organisation for entrepreneurs who run independent traffic stores. This connection supports a nationwide network while allowing individual shops to maintain a local focus. Frendo’s overall offer combines accessible local retail, promotional deals and a practical way to locate nearby stores, with an emphasis on being a familiar presence in the communities it serves.