Unclaimed brand
Fresh Aproach Guaranteed Freshness Traceability, hygiene, control and testing — delivering the highest quality produce from Kenya to the world since 1989. View Catalogue Contact Us Our History The Fresh Approach Ltd was established in 1989 under the name Kibwezi Growers with a focus of exporting horticulture products around the world. With time the company mandate grew […]
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Hex Code
Color name
RGB
HSL
CMYK
#FF6900
Blaze Orange
255, 105, 0
25, 100, 50
0, 59, 100, 0
#5EF978
Screamin' Green
94, 249, 120
130, 93, 67
62, 0, 52, 2
#726D01
Olive
114, 109, 1
57, 98, 23
0, 4, 99, 55
Fresh Approach Ltd is a Kenyan horticultural produce company established in 1989 as Kibwezi Growers. Initially focused on exporting French beans, the business later expanded its operations and product range, adopting the Fresh Approach name to serve both international and domestic markets. Today, the company exports fresh produce from Kenya to customers around the world.
Its catalogue includes fruits, vegetables, herbs, and other produce. Offerings include avocados, mangoes, passion fruit, oranges, bananas, watermelon, French and fine beans, sugar snap and snow peas, baby corn, and herbs such as thyme, basil, mint, sage, and rosemary.
Fresh Approach emphasizes quality, food safety, and transparency throughout its supply chain. Its stated commitments include traceability from source to delivery, hygienic handling from farms through transport and packaging, and comprehensive quality control. Regular inspections, monitoring, and independent laboratory testing help the company identify potential issues and meet food safety and quality standards. Its vision is to deliver high-quality produce while ensuring fair compensation for farmers.
How do I download the Fresh Approach Ltd logo?
The Fresh Approach Ltd logo comes as a dark logo. Download as transparent PNG.
What are Fresh Approach Ltd's brand colors?
The Fresh Approach Ltd color palette uses the hex codes #FF6900, #5EF978 and #726D01.
The Fresh Approach Ltd name, logos and brand assets are trademarks of Fresh Approach Ltd and its affiliates. Brandfetch isn't affiliated with or endorsed by Fresh Approach Ltd. Their use is subject to Fresh Approach Ltd's brand guidelines.
