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Hex Code
Color name
RGB
HSL
CMYK
#FDDC49
Bright Sun
253, 220, 73
49, 98, 64
0, 13, 71, 1
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, serving customers across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With ambitions to reach 300 million customers by 2030, Lazada offers the largest selection of brands and sellers in the region, backed by the robust technology of Alibaba Group since 2016.
At the heart of Lazada's operations are its core pillars: logistics, technology, and secure payment solutions. The platform provides seamless access to products through comprehensive logistics capabilities, including fulfillment centers in 17 key cities. Lazada's innovative use of technology enhances the shopping experience by adapting to consumer needs in real time and offering a blend of entertainment and shopping.
Notably, LazMall connects shoppers to over 32,000 authentic local and international brands with guaranteed fast delivery and easy returns. Through Lazada Marketplace, retailers gain access to millions of new customers across diverse categories like health, beauty, and electronics, enabling a thriving ecosystem for both brands and consumers.
Brand industry
E-commerce and Shopping
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