Friendly Textiles is a brand dedicated to tackling the climate crisis and preserving the often overlooked resource of dog wool. They specialize in collecting and researching the brushed-out undercoat of double-coated dogs, saving this natural and renewable fiber from ending up in landfills. With a focus on sustainability, Friendly Textiles aims to develop high-quality chiengora yarn that serves as a sustainable alternative to traditional natural wools.

Their research includes studying the properties of chiengora in laboratories and finding ways to enhance its functionality. Chiengora is a fine wool sourced from the brushed-out undercoat of dogs, and it is completely natural, renewable, and biodegradable. By using chiengora, Friendly Textiles ensures that no microplastics are left behind when the fiber biodegrades, unlike synthetic materials.

Collecting the brushed-out dog undercoat is an ethical and animal-friendly process that doesn't harm the dogs. In fact, regular brushing is essential for their health and well-being. Additionally, the brushed-out dog undercoat can be composted, making it a perfect natural fertilizer for soil. Alternatively, individuals can donate the brushed-out dog undercoat to the Friendly Textiles project, promoting upcycling and fighting climate change together.