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Hex Code
Color name
RGB
HSL
CMYK
#9038DC
Purple Heart
144, 56, 220
272, 70, 54
35, 75, 0, 14
Lazada Group, founded in 2012, is Southeast Asia’s premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group, Lazada leverages cutting-edge technology, advanced logistics, and secure payment systems to create an exceptional online shopping experience.
Its flagship feature, LazMall, connects consumers to over 32,000 authentic international and local brands, ensuring fast delivery and a customer-friendly return policy. Lazada Marketplace empowers retailers by providing access to millions of customers and a comprehensive suite of services, enabling them to thrive in 18 diverse product categories, including health and beauty, fashion, and home appliances.
Additionally, Lazada’s cross-border offerings introduce Southeast Asian consumers to global brands from regions such as China, Korea, and Europe, with a commitment to rapid delivery. Lazada continues to innovate, aiming to serve 300 million customers by 2030, solidifying its role as a transformative force in the retail landscape of Southeast Asia.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada brand color has the hex code #9038DC.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.