Frontier Consulting KE is a leading brand in Africa, specializing in data acquisition and research solutions. With our headquarters in Nairobi, Kenya, we cater to the insight needs of researchers worldwide. Our commitment lies in delivering competitively priced research services that are adaptable to the unique requirements of clients across multiple sectors and local markets in Africa.

Backed by over 20 years of industry experience, we have worked with renowned global research brands such as TNS, Kantar, Nielsen, Geopoll, and MMR in more than 25 African countries. We understand the challenging dynamics and immense potential of conducting business in Africa, and we strive to provide real value through innovative approaches and transformative insights. Our vision is to catalyze consumer inclusion in Africa, particularly among the Tier 4 population, also referred to as the Next 4 billion, the Missing Middle, or the BOP consumer.

We recognize the untapped market opportunities within this segment, characterized by an annual per capita income of less than USD 2000. Our mission is to unlock consumer insights that enable market leaders and innovators to effectively engage with Tier 4 consumers in Africa. Through data-led quantitative and qualitative processes, we collaborate with our clients to establish a deep understanding of consumers, connect that understanding to contextual relevance, and drive actionable impact for products and solutions.

At Frontier Consulting KE, collaboration is essential. We work in project partnerships with peers across industries and continents to collect reliable and credible data, creating valuable insights. Our expertise lies in consumer understanding, as we conduct comprehensive market research to uncover deep insights and learnings on consumers across Africa.

This is supported by our data-driven intelligence, where we track and analyze data to identify trends and patterns that provide certainty to decision-makers' strategies and tactics. Choose Frontier Consulting KE for reliable research solutions that unlock the potential of African markets and empower your business to make informed decisions