Fullmetrix is an e-commerce analytics and marketing platform that brings store, advertising, and customer data together in a unified dashboard. Designed for online retailers, it helps teams understand sales, customer behavior, marketing performance, and profit without relying on scattered tools and manual spreadsheets. The platform connects multiple stores—including Shopify, PrestaShop, WooCommerce, Magento, Shopware, and Sylius—and combines data from channels such as Meta, Google, TikTok, GA4, Search Console, and Merchant Center.

Fullmetrix provides real-time sales and order metrics, product analytics, cohort and retention analysis, RFM customer segmentation, sales forecasting, and stock tracking. Its profit tools calculate order and product profitability using costs such as goods, shipping, payment fees, and advertising. Businesses can also sync customer audiences to ad platforms, track campaign performance, and use WhatsApp automations for abandoned carts, back-in-stock alerts, and targeted campaigns. Additional services include conversion-focused forms, scheduled CSV and PDF exports, automated reports by email or Slack, and shared dashboards. Fullmetrix offers a seven-day free trial, with pricing based on monthly order volume.