Lazada

**Lazada Group**

Founded in 2012, Lazada Group stands as Southeast Asia's premier eCommerce platform, serving six countries including Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As part of the Alibaba Group since 2016, Lazada leverages cutting-edge technology and logistics capabilities to connect millions of consumers with a vast selection of international and local brands.

The platform features LazMall, a virtual mall launched in 2018, boasting over 32,000 brands, assuring product authenticity, expedited delivery, and a robust return policy. Lazada Marketplace, established in 2013, offers an expansive retail environment where sellers can access security, customer support, and marketing analytics across 18 diverse categories, from fashion and home appliances to health and beauty.

With a commitment to seamless transactions, Lazada provides secure payment solutions tailored to evolving customer preferences. Additionally, its cross-border initiative enables local brands to reach global markets, showcasing a wide array of products from various countries. Together, these elements redefine the retail experience for millions across the region.