Funnelfeedr is a sales workspace built for Nordic B2B teams, bringing prospecting, outreach, calling, meetings, coaching and deal management together in one system. Its aim is to make a team’s sales process repeatable by capturing practical knowledge from real calls, emails and meetings, then delivering guidance to every rep as they work.

The platform sources company information from official registries in Sweden, Norway, Finland and Denmark, enriching it with contact, financial and technology data. Prospecting agents identify relevant companies and decision-makers, while AI-assisted research and email tools prepare lead notes and draft outreach. A dialer records, transcribes and logs calls, and integrations turn online meetings into summaries and action items. Funnelfeedr also learns winning responses to objections and presents playbooks and coaching during live calls.

Sales teams can schedule emails and meetings, qualify deals against MEDDPICC or BANT using conversation evidence, and track goals and performance. The workspace syncs with HubSpot or Pipedrive, so customers can retain their existing CRM.