FunnelMax is a Brazilian marketing technology platform for infoproduct creators, traffic managers, agencies, and marketing analysts. It brings sales funnel building, tracking, analytics, and integrations together in one place, helping users understand how leads move from an ad or other source to a sale. Its visual, drag-and-drop funnel builder includes templates and automated rules, while tracking connects funnel stages to events without manual tagging. Dashboards show investment, revenue, return on ad spend, and lead costs by channel, with data updated in real time.

The platform connects with Meta, Google, and TikTok advertising accounts, as well as checkouts, CRMs, and WhatsApp. It supports attribution and server-side event sharing, helping businesses follow leads and measure campaign performance across channels. FunnelMax also presents itself as an ecosystem for pages, automations, CRM, messaging, and checkout, with a team that assists customers with implementation and integrations. The company says its infrastructure is hosted in Brazil, with audited access and daily backups. Plans are offered in Brazilian reais, with a seven-day free trial and team-led onboarding.