Unclaimed brand
Furlok is the smart anti-theft leash and harness system built for urban dogs. Secure, comfortable, and made for city life. Connect with us to learn more.
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Hex Code
Color name
RGB
HSL
CMYK
#C15C2D
Tuscany
193, 92, 45
19, 62, 47
0, 52, 77, 24
#3A3934
Tuatara
58, 57, 52
50, 5, 22
0, 2, 10, 77
#ECE7DB
Pearl Bush
236, 231, 219
42, 31, 89
0, 2, 7, 7
Furlok is a pet-safety brand developing a smart anti-theft leash and harness system for urban dogs. Created by designers with backgrounds in interior, environmental, furniture, and product design, the brand aims to address a practical concern: preventing dogs from being taken when owners briefly step away. Its system combines an adjustable, ergonomic harness with a leash featuring a concealed cut-resistant core and an integrated tether lock.
Owners can use the Furlok app to lock the leash securely to the harness, adding protection against release or tampering. The leash is designed to resist tangling, while durable, all-weather materials suit everyday use on city walks, errands, patios, and public transit. Furlok presents its product as a comfortable, thoughtfully designed alternative to relying on a GPS tracker after a dog has gone missing.
The company is preparing to launch in 2026 and invites dog owners, retailers, and investors to connect for updates, early-access information, and pricing. Its focus is making urban outings more secure without adding unnecessary complexity to daily life
Brand industry
Pets and Animals
Company type
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Year founded
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Company size
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Anti-theft dog leashes
App-controlled tether locks
Cut-resistant dog walking gear
Urban dog harnesses
How do I download the FURLOK logo?
What does FURLOK's branding look like?
The FURLOK wordmark pairs a distinctive orange paw-and-pad lock emblem with a rounded, lowercase “furlok” letterform and a small ™ mark. Rounded, heavy display lettering and compact supporting type sit within a warm palette of burnt orange, charcoal, and sand against white; product photography presents the leash and harness cleanly, while spacious layouts and softly rounded panels keep the identity approachable and considered.
What are FURLOK's brand colors?
The FURLOK color palette uses the hex codes #C15C2D, #3A3934 and #ECE7DB.
The FURLOK name, logos and brand assets are trademarks of FURLOK and its affiliates. Brandfetch isn't affiliated with or endorsed by FURLOK. Their use is subject to FURLOK's brand guidelines.
