Fusión Selvática is a personal-care brand focused on products for facial, hair and body concerns, using ingredients sourced from the jungle. Its catalog spans everyday care and targeted treatments, with hair care as a prominent focus. Offerings include shampoos, conditioners, hair treatments, styling creams, anti-frizz and straightening products, curly-hair care, masks, and serums such as a split-end sealer. The brand also sells kits for concerns including hair loss, damaged hair, dandruff and frizz. Facial-care products include masks, creams, cleansing foam and lip care, while its natural oils include avocado, almond, coconut, moringa, castor and tea tree. Eyebrow and eyelash growth oil is also available.

One featured product is Shampoo Lucinda, a salt-free, collagen-containing shampoo formulated to cleanse the scalp gently and leave hair soft, manageable and shiny. The brand says purchases support an initiative to rebuild Doña Lucinda’s home after an earthquake. Fusión Selvática also provides experience centers and a laboratory, and invites customers to subscribe for news, offers and gifts. Its website offers online shopping and product duos.