Fut Rap Cartas is an independent Argentine brand bringing freestyle rap culture to collectible cards and competitive gaming. Created by twin brothers Federico and Felipe Sarra in December 2016, the project has grown into a global community, with more than one million app downloads across over 200 countries. Its collection features freestyle artists and celebrates the battles, talent and stories of hip-hop culture.

The brand’s games let players collect cards, open packs, build decks and compete using strategy and character abilities. Fut Rap Cartas: Batalla is its online competitive game, designed to evolve through seasons, battle passes, new collections and ongoing content. The project has also partnered with leading scene organizations, including Red Bull Batalla and Urban Roosters. In 2025, it worked with Red Bull Batalla on a 20th-anniversary collection: two commemorative decks containing 88 cards about the competition’s history, participants and defining moments. Built by a small, multidisciplinary team, Fut Rap Cartas aims to represent freestyle authentically and connect its community through play.