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Hex Code
Color name
RGB
HSL
CMYK
#1515CC
Persian Blue
21, 21, 204
240, 81, 44
90, 90, 0, 20
#0B70AF
Denim
11, 112, 175
203, 88, 36
94, 36, 0, 31
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
Lazada Group, founded in 2012, is the premier eCommerce platform in Southeast Asia, operating in six countries including Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With a strategic focus on technology, logistics, and secure payment solutions, Lazada connects a diverse customer base, boasting a vast selection of brands and sellers. As a regional flagship of the Alibaba Group since 2016, Lazada harnesses cutting-edge technology to enhance the shopping experience, offering services like LazMall, which features over 32,000 trusted brands, and Lazada Marketplace, designed for retailers to access millions of customers.
The platform supports various categories, including health & beauty, fashion, home appliances, and electronics. Lazada's cross-border initiatives open doors for both local and international brands to reach new markets, ensuring speedy delivery to customers. With a vision to serve 300 million customers by 2030, Lazada continues to redefine retail in Southeast Asia through innovation and customer-centric services
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
