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Hex Code
Color name
RGB
HSL
CMYK
#F1641D
Flamingo
241, 100, 29
20, 88, 53
0, 59, 88, 5
#BF6BE7
Lavender
191, 107, 231
281, 72, 66
17, 54, 0, 9
#9532B0
Vivid Violet
149, 50, 176
287, 56, 44
15, 72, 0, 31
Lazada Group, founded in 2012, stands as Southeast Asia’s premier eCommerce platform, revolutionizing the retail landscape across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group, Lazada combines advanced technology with robust logistics and payment solutions to enhance the shopping experience for millions. The platform boasts an impressive selection of over 32,000 brands through LazMall, providing consumers with guaranteed product authenticity, swift delivery, and a flexible return policy.
Lazada Marketplace empowers retailers by offering access to a vast customer base and comprehensive support, including secure payment methods and marketing analytics, spanning diverse categories like health & beauty, fashion, home appliances, and more. Additionally, Lazada’s cross-border services connect local brands to international markets, featuring a broad range of products from global regions, ensuring fast delivery with the efficiency of Alibaba’s logistics network. By 2030, Lazada aims to serve 300 million customers, continually pushing the boundaries of eCommerce innovation.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes as a dark logo. Download as transparent PNG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #F1641D, #BF6BE7 and #9532B0.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.