Global Cement and Concrete Association (GCCA) is a leading brand representing 80% of the world's concrete industry outside of China. Their mission is to position concrete as the preferred material for building and supporting growing, modern, sustainable, and resilient communities worldwide. As the most widely used material on earth after water, concrete plays a fundamental role in shaping our world.

Its inherent benefits of strength, durability, resilience, safety, and affordability make it ideal for creating vital infrastructure such as roads, railways, homes, and offices. GCCA is committed to achieving sustainable development goals and contributing to the United Nations' net zero agenda. Their 2050 Net Zero Roadmap outlines a detailed plan to fully decarbonize the cement and concrete industry, providing net zero concrete for the world.

GCCA's innovation arm, Innovandi, is instrumental in accelerating the development of new technologies that support their sustainability journey. Through partnerships, collaborations, and the active involvement of members, affiliates, and stakeholders, GCCA is driving the industry towards a future of low-carbon cement production, carbon-neutral construction, and circular and net-zero manufacturing. With a focus on environmental stewardship, resilience, and innovation, GCCA is committed to building a sustainable and prosperous future for the global cement and concrete industry