Gems

GEMS is a local shopping and business rewards platform designed to connect shoppers with neighborhood businesses and help communities thrive. Through its app and participating stores, customers can join using a phone number and earn points and rewards when they make purchases, including on their first visit. The service encourages people to support local businesses wherever they live or shop, while helping them discover offers and deals in their area.

For businesses, GEMS provides an automated marketing and rewards program intended to increase store foot traffic and attract more customers. Its network spans a range of local industries, including apparel, bakeries, coffee shops, restaurants, retail, salons, and spas. By rewarding customers for shopping locally, the platform aims to build stronger relationships between businesses and the people they serve. GEMS also invites community members to sign up for email updates about neighborhood businesses and offers. The company presents local commerce as a mutual benefit: customers receive rewards, businesses gain opportunities to grow, and communities retain the businesses that help define their neighborhoods.