Generation Y is a renowned youth-marketing agency in Ireland. With a focus on the 18-24 age group, they have become the leading expert in reaching young consumers. Established in 1998, Generation Y utilizes a range of marketing strategies, including experiential, digital, and direct campaigns, to connect their clients with the vibrant youth market in Ireland.

They work closely with each client to understand their unique requirements and deliver tailor-made campaigns that resonate with the target audience. In addition to their marketing expertise, Generation Y is also known for hosting the National Student Media Awards, operating Oxygen. ie, a popular student website, and organizing Ireland's premier Goodie Bag campaign specifically designed for Fresher students in September.

With longstanding relationships and access to every college, university, and student organization across the country, they are able to execute unparalleled campus promotions. Contact Generation Y today to tap into their extensive industry knowledge and unlock the potential of Ireland's youth market