Genni

Genni is a creator marketing platform that connects short-form content creators with brands, artists, record labels, and entertainment organizations. The company says it has powered more than 10,000 creator campaigns, helping clients reach audiences through social media partnerships and promotional content. Its services include creator marketing, advertising and media buying, song promotions, consulting, contests, payment processing, custom technology, and e-commerce support.

Creators can join Genni’s marketplace, set their own rates, browse or apply for campaigns, receive invitations, and enter brand activations or song-promotion contests for a chance to earn rewards. Opportunities include paid brand sponsorships and music promotions, with creators able to work with other companies as well. Genni also provides campaign management tools and direct client communication, and says eligible payments are made within three to five business days. For marketers and entertainment clients, Genni supports campaign planning and execution, connecting them with creators to produce engaging content and promote brands, music, and live events.