Deutsches Weininstitut

@germanwines.de

The German Wine Institute (DWI) is the central communication and marketing organization of the German wine industry. The DWI's core task is to promote the quality and sales of wines from the 13 German wine-growing regions through competition-neutral marketing measures in Germany and abroad. These include press and public relations work, the implementation of information campaigns including corresponding events, participation in national and international trade fairs, and the organization of wine presentations and events together with German producers around the world.

germanwines.de

Deutsches Weininstitut's Company Logos

Deutsches Weininstitut's Brand Colors

Hex Code

Color name

RGB

HSL

CMYK

#319381

Lochinvar

49, 147, 129

169, 50, 38

67, 0, 12, 42

#FFFFFF

White

255, 255, 255

0, 0, 100

0, 0, 0, 0

#022D32

Daintree

2, 45, 50

186, 92, 10

96, 10, 0, 80

About Deutsches Weininstitut

The German Wine Institute (DWI) serves as the central communication and marketing hub for the German wine industry, fostering the promotion and quality of wines from 13 distinct wine-growing regions. Established in 1949, the DWI is dedicated to enhancing domestic and international sales through marketing strategies that include public relations, informational campaigns, and participation in trade fairs. With a robust presence in 12 international markets such as China, the USA, and the UK, the institute works to elevate the profile of German wines globally.

DWI provides a wealth of resources, including a dedicated app, podcasts, and informative brochures, catering to both wine enthusiasts and industry professionals. The organization also supports scientific research and quality competitions, collaborating with institutions like the German Wine Academy to advocate for moderate wine consumption and sustainable practices. With approximately 45 dedicated staff members in Bodenheim, the DWI plays a pivotal role in shaping the future of German wines while celebrating their rich heritage.