Based in Moscow’s Skolkovo Innovation Center, the company aims to improve the effectiveness of advertising market participants through technology, research, and industry collaboration. Its solutions serve advertisers, operators, broadcasters, publishers, agencies, and sales houses.

getads offers tools to launch video and banner campaigns, measure advertising performance, and build landing pages for special projects. Its portfolio also includes interactive advertising for Smart TV and CTV, custom ad formats, advertising volume control, and services for adding tokens or QR codes to video. The company provides cryptographic verification for CTV formats and offers research and development as a service. Its products also cover advertising monetization and AI-based solutions.

The company works with partners to develop and bring advertising products to market, and provides campaign research, including brand-lift studies. getads participates in industry committees and contributes to advertising standards. Its clients and partners include Gazprom-Media, Ivi, and the Everest sales house.