GetBacky is a platform that helps e-commerce businesses use cashback to encourage repeat purchases, strengthen customer retention, and increase average order value. Rather than relying on open-ended discounts, the service lets retailers create cashback offers with clear rules, time limits, spending thresholds, and customer or order limits, helping them manage costs and protect margins.

Businesses can connect their online stores, configure cashback campaigns, and display benefits through a customer-facing widget. Customers accumulate cashback and can return to use it on future purchases, while retailers monitor activity through a management panel. GetBacky says setup typically takes less than ten minutes and integrates with major e-commerce platforms.

The service is designed for stores seeking to improve repeat sales while maintaining financial control. Its subscription plans range from a basic option with fixed cashback rules to higher tiers offering purchase thresholds, expiration settings, product and customer segmentation, additional users, and greater widget customization. GetBacky manages campaign rules, benefit display, and redemption; the cashback itself is funded by the store.