Global Tuna Alliance
@globaltunaalliance.com
The GTA is an independent group of retailers and supply chain companies, working to ensure that tuna ultimately meets the highest standards of environmental performance and social responsibility.
Global Tuna Alliance's Company Logos
Global Tuna Alliance's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#FFE70D
Lemon
255, 231, 13
54, 100, 53
0, 9, 95, 0
#8ED1FC
Malibu
142, 209, 252
203, 95, 77
44, 17, 0, 1
#005A87
Orient
0, 90, 135
200, 100, 26
100, 33, 0, 47
About Global Tuna Alliance
Global Tuna Alliance (GTA) is a sector-wide, multi-stakeholder initiative that aims to address sustainability issues in the global tuna supply chain. Established in 2019 as a foundation under the laws of the Netherlands, GTA's mission is to build a shared, global, and non-competitive solution. The GTA focuses on actively engaging decision-makers and implementing sustainable sourcing practices through its partnerships.
Surprisingly, it is not NGOs or governments, but the market itself, particularly retailers with a shared interest in tuna sales, that are advocating for sustainability in tuna fishing. To guide its actions, the GTA has launched a Five-Year Strategy in 2021. This strategy outlines a roadmap for stakeholders and partners to enhance transparency, traceability, environmental performance, and social responsibility within the tuna industry.
By aligning with three core pillars, GTA is committed to promoting a sustainable and responsible future for the global tuna supply chain. For more information, resources, and updates, visit the GTA's website or contact them directly
Company type
Nonprofit
Year founded
2019
Company size
2-10 employees
