GoCollect is a location-based collectibles experience that turns a city walk into a chance to discover real graded cards. Players use their phones to find and open virtual crates placed around the city, with each crate available only when they are physically at its location. To start, point a phone camera at a code; GoCollect opens in a mobile browser, so there is no app to install.

A successful pull may reveal a real graded collectible, which is sent straight to the player’s wallet. The experience combines exploring local streets with the anticipation of uncovering a card, making the city itself part of the game. At launch, GoCollect announced crates in Le Marais, Paris, and its site features live pull information and city names including Berlin, Tokyo, Seoul, Singapore, Sydney, Los Angeles, Mexico City, Miami, New York, Toronto, and London.

The service is designed for people who enjoy collectibles, discovery, and interactive, on-the-ground experiences