Crayon is a brand founded by Stephanie Pow with a vision to establish it as the go-to financial platform for families. At Crayon, the focus is on reducing financial stress for parents, recognizing that the weight of financial responsibility increases as families grow. Crayon aims to simplify and make intuitive the financial decisions that come with parenthood by providing financial roadmaps for every stage of parenthood.

By becoming a trusted partner, Crayon allows parents to spend less time worrying about their bank balance and more time with their growing family. Crayon values long-term commitment and puts the interests of today's parents first. They aim to personalize personal finance by understanding the role money plays in individuals' lives, and their diverse team ensures problem-solving from different perspectives.

With Crayon, parents can confidently build their financial knowledge alongside their financial life. Stephanie Pow, the founder, brings a wealth of experience, including being Australia's #1 hybrids stockbroker and completing an MBA from Wharton and an MPA from Harvard. Based on her own experience as a new parent, Stephanie is dedicated to helping parents navigate the unique financial challenges they face.

Crayon is committed to providing tools and resources for families to draw their financial future