Goldfish
@goldfishsmiles.com
Discover Goldfish® snack crackers, cheese crackers, grahams, and Flavor Blasted® favorites. Find baked snacks for every occasion and craving.
Goldfish's Company Logos
Goldfish's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#FF5A00
International Orange
255, 90, 0
21, 100, 50
0, 65, 100, 0
#FFCB70
Goldenrod
255, 203, 112
38, 100, 72
0, 20, 56, 0
#004A59
Sherpa Blue
0, 74, 89
190, 100, 17
100, 17, 0, 65
About Goldfish
Goldfish is a snack brand from Pepperidge Farm, part of The Campbell’s Company, known for its playful fish-shaped crackers and the promise, “The Snack That Smiles Back. ” Its range includes classic cheddar and cheese crackers, Flavor Blasted varieties, crisps, pretzels, grahams, whole-grain options, protein snacks, and variety packs. The brand also offers seasonal and limited-time products, giving shoppers new shapes and flavors to discover.
Goldfish says its crackers are baked, never fried, and made without artificial colors or flavors. The brand highlights family-friendly snacking, including options for after-school breaks and other everyday occasions. Its website helps customers explore products, find snacks in stores, and browse snack ideas and ingredient information through The Smile Guide.
Goldfish has also announced Goldfish Gluten Free, its first Certified Gluten Free cheese crackers, developed in response to fan requests. With familiar cheddar flavor, distinctive shapes, and a broad mix of snack types, Goldfish aims to bring enjoyable, convenient options to families and snackers
Brand industry
Food and Drink
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