GoodPrice is a Romanian price-comparison platform that helps shoppers compare offers from online stores and choose products based on total price. Rather than operating as a marketplace, it directs visitors to the retailer’s own website to place an order. Its catalogue spans phones, tablets and wearables; computers and IT equipment; televisions, audio and gaming; small appliances; sports and outdoor products; beauty and personal care; fashion; toys and hobbies; and adult products. Listings show prices and the stores offering each item, while products without current offers may still be monitored for price changes.

GoodPrice also provides price alerts and GoodFinder, alongside “Cât costă?” estimates for services such as dental treatments, home construction, flooring installation, painting, medical scans and psychotherapy. These estimates are presented with ranges and source counts. For retailers, GoodPrice Business offers store registration and a CPC advertising model: participating stores pay for clicks sent to their websites, rather than a sales commission. The platform says offers are compared by total price and that payments do not determine their order.