Gordon Glenister

Gordon Glenister is an influencer marketing strategist who helps brands, organisations and leaders build authority, reach relevant audiences and achieve measurable business results. Drawing on more than a decade in the industry, he develops strategies that put trust and meaningful relationships ahead of reach alone. His work includes defining a client’s positioning, identifying suitable influencers and communities, planning campaigns, and measuring outcomes so successful activity can be scaled.

Through GGA Agency, Gordon provides end-to-end influencer and employee advocacy campaigns, from strategy and creator selection to execution. His services also include the VIP Executive Influence Programme for leaders building authority in their fields, keynote speaking, executive roundtables, and practical training, including the High Impact one-day intensive and lectures for students. A curated Top 100 Influencer Index helps brands find relevant voices for their campaigns.

Gordon is an author on influencer marketing strategy, a podcast host and BCMA Global Head of Influencer Marketing. His Influence Global Podcast shares conversations and insights from industry leaders. Based in London, he works with clients globally.