Graciela Roch Interior Design is a Madrid-based interior design studio creating tailored spaces that balance personal style, comfort, and functionality. The brand takes an individual approach, shaping each project around clients’ lifestyles rather than relying on generic designs. Its work ranges from full-service interior transformations to flexible online consultations and room-by-room virtual design.

The full-service offering covers the process from initial concept to final installation, including personalized consultations, space planning, furniture design, and the selection of furnishings and décor. Clients can also preview proposed spaces through 3D drawings and photorealistic renderings. The virtual service provides similar design guidance remotely, with scheduling flexibility so clients can progress at their own pace.

Project stages include reviewing existing conditions, planning styles and finishes, developing furniture designs, preparing 3D visuals, and delivering the final project. For in-person full-service projects, the studio also follows up on and coordinates furniture and décor installation. Featured work includes homes in Mexico and Madrid, with styles ranging from ethnic-modern to classic-modern and rustic influences.