Grandi Kids is a children’s underwear brand focused on helping toddlers learn to use the potty. Its main product is a reusable training pant designed to feel like ordinary underwear while giving children a noticeable sense of dampness. The brand says this can help children recognize when they need the toilet, while a three-layer construction absorbs liquid and an outer waterproof barrier helps protect clothing and furniture. The pants are made with OEKO-TEX-certified organic cotton, according to the website, and are designed for sensitive skin and repeated washing, with the brand stating they can be reused more than 200 times.

Grandi presents its approach as an alternative to disposable diapers, which it says can keep children too dry to notice the signals associated with toileting. Its products come in colorful designs intended to appeal to children and support independence as they practise dressing themselves. The website offers product collections and packs, alongside information about the brand, frequently asked questions, order tracking, and customer support.