GRAPHICO Inc. is a Japanese company that plans and sells cosmetics, household goods, health foods, and quasi-drug products, with a focus on improving women’s everyday lives. Its guiding principle is to create products with care, starting from customers’ concerns and practical needs.

The company says its product development team is entirely female, helping it address everyday challenges from users’ perspectives. GRAPHICO’s brands include Nacattakoto ni!, Manpuku 30-bai, Foot Medi, with FEM, skinPEACE, Batiste, The Breath Co., and OxiClean. Together, these brands span areas such as personal care, beauty, health, oral care, and household cleaning.

Products are sold through drugstores and variety stores across Japan, as well as through the company’s online store. GRAPHICO also shares product information and customer guidance, and participates in sustainability and support initiatives. These include the FEEL PEACE project, activities focused on women’s well-being, women-led product development, and efforts to conserve environmental resources.

The company aims to use thoughtful product creation to help people and connect smiles