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Hex Code
Color name
RGB
HSL
CMYK
#FF0000
Red
255, 0, 0
0, 100, 50
0, 100, 100, 0
#FDE87B
Kournikova
253, 232, 123
50, 97, 74
0, 8, 51, 1
#212121
Mine Shaft
33, 33, 33
0, 0, 13
0, 0, 0, 87
**Brand Description: Lazada Group**
Founded in 2012, Lazada Group is Southeast Asia’s premier eCommerce platform, serving customers across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a key player in the retail revolution, Lazada stands out with its extensive technology, logistics, and payment solutions, aiming to connect the diverse region and serve 300 million customers by 2030.
Backed by Alibaba’s robust technology infrastructure, Lazada features an expansive marketplace that includes LazMall, Southeast Asia's largest virtual mall, offering shoppers access to over 32,000 leading brands with a commitment to product authenticity and fast deliveries. The platform also allows retailers to reach millions through Lazada Marketplace, with services that enhance sales and provide marketing insights.
Additionally, Lazada’s cross-border operations open a gateway for Southeast Asian brands to connect with international consumers, showcasing a wide range of products from various categories. Committed to delivering secure and seamless transactions, Lazada is reshaping the shopping experience across the region.
Brand industry
E-commerce and Shopping
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