Groot Hospitality
@groothospitality.com
Groot Hospitality, based in Miami Beach, Florida, is a collective of top-tier restaurants, nightclubs, and hotels. Founded in 2018 by David Grutman, Groot Hospitality has become a leader in its field, creating unique atmospheres that blend upscale dining, luxe decor, marquee entertainment, and highly shareable moments. Their goal across their entire portfolio is to ensure each guest experiences a one-of-a-kind escape into a vibrant, dynamic world. Groot Hospitality portfolio includes nightclub LIV in Miami and Las Vegas, and restaurants Komodo (Miami, Dallas, Las Vegas), Papi Steak (Miami, Las Vegas), Casadonna, Swan, and Strawberry Moon. Groot Hospitality delivers unique experiences across its locations and activations. By programming physical spaces with an immersive, 360-degree approach — including headline performances and social media vignettes — consistently providing its patrons with high-energy, high-impact, and highly memorable experiences.
Groot Hospitality's Company Logos
Groot Hospitality's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#045CB4
Endeavour
4, 92, 180
210, 96, 36
98, 49, 0, 29
#007A87
Blue Lagoon
0, 122, 135
186, 100, 26
100, 10, 0, 47
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
About Groot Hospitality
Groot Hospitality, founded by globally renowned entrepreneur David Grutman, is a leading brand in the hospitality industry. With a focus on creating immersive experiential venues, Groot offers a unique portfolio of restaurants, hotels, bars, and nightclubs that are known for their distinct atmospheres and high-energy vibes. From its headquarters in Miami, Groot has expanded its presence to the South Florida market and recently made its first property outside of Florida in Dallas, Texas.
The Groot Hospitality portfolio includes a range of renowned establishments, such as Gekkō, Komodo, Swan, The Key Club, Papi Steak, and Strawberry Moon. The company's nightlife ventures include the popular LIV at Fontainebleau and Story nightclubs. Notably, Groot also partnered with Pharrell Williams to create the highly acclaimed Swan and Bar Bevy, adding yet another dimension to the brand's diverse offerings.
In addition to their existing venues, Groot Hospitality has exciting plans for future growth. They are set to open multiple new national and international locations, from Las Vegas to Doha, Qatar. A particularly noteworthy upcoming project is Somewhere Else, Groot's first resort, scheduled to launch in 2024 on Atlantis Paradise Island in The Bahamas.
Groot Hospitality's success lies in its ability to reimagine dining, hospitality, and nightlife. By infusing lavish design, in-demand talent, and a touch of celebrity, along with a strong social media presence, Groot has transformed the Miami and Miami Beach area into a contemporary hotspot. Recognizing the worldwide appeal of their brand, Groot Hospitality is expanding its vision and shaping the future of the hospitality industry
Brand industry
Travel and Tourism
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