Ground Up International
@groundupintl.com
Ground Up is a premier footwear brand retaining an integrated portfolio of licensed and owned brand footwear. With the ability to tap into different markets and price points Ground Up meets the needs of every fan. Our character shoes aren't just footwear, they are a way to express personal fandom and identity. The footwear we create allows fans to pair the characters they love with a brand they trust.
Ground Up International's Company Logos
Ground Up International's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#F0523D
Flamingo
240, 82, 61
7, 86, 59
0, 66, 75, 6
#BBBBBB
Silver
187, 187, 187
0, 0, 73
0, 0, 0, 27
#840409
Red Devil
132, 4, 9
358, 94, 27
0, 97, 93, 48
About Ground Up International
Ground Up International is a dynamic brand dedicated to fulfilling the desire for innovative and fun products tailored for true brand enthusiasts. Founded in 2016, Ground Up quickly established itself as a trusted name in the footwear industry, offering a diverse range of licensed and owned footwear that caters to consumers of all ages. Their signature silhouettes, such as the UPbeat, UPtempo, and UPtown sneakers, embody both style and comfort, making them staples in everyday wardrobes.
Ground Up's mission is to inspire self-expression and creativity through practical yet trendy designs, collaborating with beloved brands like Disney, Nickelodeon, and Pokémon. Their commitment to sustainability is evident in products featuring recycled materials. As Ground Up continues to expand its market presence, including recent launches in Europe and key partnerships in the United States, it remains focused on connecting consumers with memorable moments through accessible and fashionable footwear options.
Whether shopping at major retailers like Walmart or engaging in virtual experiences, Ground Up International embodies a spirit of fun and innovation
