GS1 Romania is the authorized national entity for issuing and managing GS1 product identifiers, including GTINs, in accordance with international GS1 standards. With a mission to facilitate global business communication, GS1 Romania provides essential barcode solutions such as EAN-13 and GS1-128, ensuring the unique identification of products for businesses of all sizes. Their membership includes various sectors, from e-commerce vendors to healthcare providers, enabling them to leverage efficient data sharing, tracking, and inventory management.

In addition to barcode licensing, GS1 Romania offers extensive services, including the National Data Pool for data synchronization, medical device identification compliance, and advanced labeling solutions tailored for logistics. They champion the implementation of global standards to modernize economic management and improve product quality control across industries. With over 50 years of experience in digital commerce, GS1 Romania continues to drive innovation and best practices, supporting businesses to thrive in the competitive marketplace while maintaining transparent and secure transactions.