Unclaimed brand
For over 70 years, IUCN has provided organisations with knowledge and resources needed to address environmental challenges and achieve sustainable development.
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Hex Code
Color name
RGB
HSL
CMYK
#727D88
Raven
114, 125, 136
210, 9, 49
16, 8, 0, 47
#181A1B
Woodsmoke
24, 26, 27
200, 6, 10
11, 4, 0, 89
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
The Global Species Action Plan (GSAP) online knowledge platform supports implementation of the Kunming-Montreal Global Biodiversity Framework (GBF), which sets out 23 targets to halt and reverse biodiversity loss. It presents strategic interventions and recommended actions to help governments and other stakeholders advance the conservation and sustainable use of species. Users can explore guidance organized around each GBF target, from ecosystem restoration and protected areas to sustainable wildlife trade, invasive species, pollution, climate resilience, and inclusive decision-making.
The platform provides access to related tools and resources, alongside information about the GBF’s targets and actions and the actors involved in implementation. Its content is intended to strengthen coordination and help scale up practical conservation efforts. Topics also include species recovery, genetic diversity, human-wildlife coexistence, biodiversity in agriculture and business, sustainable consumption, financing, capacity-building, and equitable participation. Through its searchable knowledge hub and target-by-target resources, GSAP serves as an informational guide for stakeholders working to translate global biodiversity commitments into action.
Brand industry
Science and Education
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How do I download the IUCN logo?
The IUCN logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are IUCN's brand colors?
The IUCN color palette uses the hex codes #727D88, #181A1B and #FFFFFF.
The IUCN name, logos and brand assets are trademarks of IUCN and its affiliates. Brandfetch isn't affiliated with or endorsed by IUCN. Their use is subject to IUCN's brand guidelines.