GuidePilot

GuidePilot is a digital platform that helps museums, exhibitions and other cultural organisations create engaging visitor experiences. Its mobile guides make collections accessible through multimedia content, including text, audio, images, video, interactive storytelling, virtual reality and 360-degree panoramas. Visitors can follow individual audio tours, explore interactive maps and receive location-based content through indoor and outdoor navigation using technologies such as iBeacons and GPS. Apps can be designed for different audiences, support multiple languages and run on visitors’ smartphones, loan devices or as a progressive web app.

For organisations, GuidePilot provides a content management system to create and update exhibits, tours and exhibition information, alongside analytics on visitor routes, dwell times and popular exhibits. Marketing tools include push notifications, social media integration, newsletters and ticketing. The company also offers project planning, design, app development, content production, technical coordination and ongoing operational support. Its projects include digital guides for Museum Barberini, the Humboldt Forum, Bauhaus Dessau, Hamburger Kunsthalle and the Heinz Sielmann Foundation.