Gulnoor by Malavika is an online jewellery and saree brand created from a love of distinctive designs and personal style. The brand curates pieces across varied aesthetics, aiming to offer women jewellery that feels special, versatile and expressive, whether they prefer subtle elegance or statement-making accessories. Its collection includes necklaces, chokers, haarams, earrings, bangles, mang tikas and oxidised jewellery, with premium and budget options across several categories.

Designs include antique-inspired and temple-style pieces, as well as AD stone, Kemp, crystal and floral styles. Featured products range from jhumkas and chandbalis to maalas, chokers and statement necklaces. Gulnoor also offers saree collections, including ethnic and elegant styles promoted for festive and occasion wear.

Products are available to browse and purchase through its online store, where customers can explore new arrivals, best sellers and selected collections. The website also provides order tracking and customer information about shipping, refunds and frequently asked questions. Gulnoor describes its jewellery as handpicked and globally sourced, with an emphasis on variety, quality and individuality