Gurado is a brand of gurado GmbH, based in Dortmund, Germany, offering an all-in-one software platform for businesses that want to sell vouchers, manage promotions, and build customer loyalty. Its system supports online and in-person voucher sales through an online shop or integration with a business’s website. Vouchers can be delivered by email as print-at-home products or by post, and redeemed through the gurado app, a computer, or point-of-sale systems. The platform also provides payment processing integrations, voucher administration, accounting tools, and reporting.

Beyond vouchers, gurado offers event ticketing, coupon campaigns, and loyalty solutions. Businesses can create physical or digital customer cards, reloadable cards, and points-based rewards, while using campaign and customer data evaluations to support marketing and retention. The platform serves sectors including retail, hotels, restaurants, wellness, and leisure, as well as franchise groups and shopping communities. Integrations are available for platforms such as WordPress and TYPO3, e-commerce systems, and checkout systems. Gurado offers customer support, developer documentation, and a free start option with no commission on voucher sales.