Unclaimed brand
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Hex Code
Color name
RGB
HSL
CMYK
#E61C1C
Alizarin Crimson
230, 28, 28
0, 80, 51
0, 88, 88, 10
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#830606
Dark Burgundy
131, 6, 6
0, 91, 27
0, 95, 95, 49
Lazada Group, founded in 2012, is Southeast Asia’s premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With aspirations to serve 300 million customers by 2030, Lazada combines cutting-edge technology with robust logistics and payment solutions. As the regional flagship of the Alibaba Group since 2016, Lazada leverages Alibaba's advanced tech infrastructure to enhance the shopping experience.
The platform features LazMall, Southeast Asia's largest virtual mall, connecting over 32,000 local and international brands with consumers, ensuring product authenticity and fast delivery. Additionally, the Lazada Marketplace enables retailers to access millions of customers, offering services like secure payments, customer support, and detailed analytics. For cross-border commerce, Lazada brings a diverse selection of products from global markets including China, Japan, and the U.S., backed by Alibaba’s logistics to ensure swift delivery. By reimagining retail, Lazada is not just a shopping destination but a vibrant community for experience and engagement.
Brand industry
E-commerce and Shopping
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Year founded
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #E61C1C, #FFFFFF and #830606.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
