H-Flies is a Swiss fly-fishing brand and specialist retailer based in Bercher, offering equipment, instruction and guiding for anglers of different experience levels. Its courses cover both fly fishing and fly tying, led by an instructor whose Swiss fly-fishing certification is recognized by the Swiss Fishing Federation. The brand also provides guided fishing services and practical advice for customers looking to learn or improve their technique.

H-Flies sells a broad range of fishing flies, including dry flies, emergers, nymphs and special patterns, alongside handmade leaders in several lengths and styles. The owner crafts flies and leaders in Switzerland, emphasizing careful material selection, quality and durability, and draws on more than 50 years of fly-fishing experience in testing them. The shop carries Royal Wulff Triangle Taper lines, fly boxes, useful accessories and second-hand equipment. It is also a Swiss retailer for Devaux fly-fishing products, available by special order. Customers can browse individual products, seasonal offers and selected limited-edition patterns through the online store.