Hagmer is an e-commerce A/B testing and conversion rate optimization agency serving direct-to-consumer brands. Founded by Jeppe Trier, a CXL-certified CRO specialist with experience managing advertising campaigns for more than 30 brands, Hagmer helps businesses generate more revenue and profit from their existing website traffic. Its fully managed service combines customer and behavioral research with a structured experimentation program.

Hagmer analyzes analytics, heatmaps, session recordings, surveys, funnels, and user testing to identify conversion barriers and opportunities. It then develops hypotheses, designs and builds website changes, sets up and monitors tests, and reports on the results. The program includes at least three A/B tests per month, alongside ongoing research, strategy calls, and an optimization roadmap.

Hagmer uses testing platforms including Convert, Kameleoon, and Intelligems, with tools and technical setup included in the program. Services are offered through a monthly retainer, with pricing based on scope. The agency also offers a performance guarantee: if validated test wins do not project enough profit to cover the fees paid in the first 90 days, Hagmer says it will issue a full refund